Emulous Creative is celebrating our 7-year anniversary!
To honor Emulous Creative’s seventh anniversary, I want to address a common question I get when first describing the company.
What does emulous mean?
Emulous (pronounced em-yə-ləs) is an adjective meaning
1. Inspired by or deriving from a desire to emulate
2. Ambitious or eager to emulate
The simplest way to define ‘emulous’ is to use the synonym ‘aspiring’. When I was originally looking for a name to start the company, I was drawn to ‘Aspiring Productions.’ In the process of filling out the paperwork, I learned that name was not available. When looking through synonyms for aspiring, I found ‘emulous’. A word that reflected my desire to create videos that were more than just moving pictures, but moments that would reflect the emotions that the subject felt during the time. The word ‘emulous’ also held the idea of emulating a person or object while also holding the desire to surpass it. To me, this was the perfect way to describe my ideology in making creative for clients. This is how I began my journey with Emulous Productions & Multimedia, LLC in 2012.
Where we are now
Fast-forward seven years: Emulous Productions & Multimedia, LLC is doing business as Emulous Creative. The new name was created in 2016 to reflect the change in our breadth of services. While we still offer professional videography, Emulous Creative now brings photography; graphic design; web design/development; social media management; social media marketing solutions; digital media solutions; traditional media solutions; and, assistance with brand management. We believe that for any organization to effectively capitalize on their marketing efforts, a unified message needs to be constructed. This is not to say all ads should look the same; however, just emphasizing on a consistent message that is custom tailored for the marketing platform is paramount. This is a concept that we personally oversee for every client we work with at Emulous Creative.
What is new?
Our name and business model is not the only thing that is new, though. Today, we have launched a newly-designed site, and we also published our first podcast. The Marketer’s Field Guide is a podcast created by both Josh Dunn and Chase Webster. In it, we look to discuss some basic ideas and concepts behind marketing to help businesses gain knowledge to communicate better with their marketing team and give guidance so they can make better-informed decisions for marketing. We also want the podcast to be instructional for small businesses looking to work on their own marketing. The Marketer’s Field Guide has been very exciting to create, and we look forward to continuing to work on these podcasts in the future.
Thank you for your support!
We cannot say it enough! Thank you to everyone who has been a part of this journey. These past seven years have held a lot of ups and downs, but I would not trade them for anything. The lessons learned over the past seven years are irreplaceable. We are proud to continue to grow with Emulous Creative. Everyone at Emulous Creative is eagerly looking forward to what the future holds.